How To Travel Like You’re A Member Of Succession’s Roy Family Trending search terms:Īt the same time, searches for ‘indie makeup’ were also up five fold, and were huge with Gen Zers, so expect bold brows (including ‘rainbrows’) and statement colours with a little whimsy. This new ‘effortlessly chic’ routine is simple and sustainable,” says Pinterest. “Pinners will embrace slow beauty and let their natural skin texture shine through. Clean beauty and simplifying routines is a go. Pinners are so done with caked-on makeup looks – next year is all about ‘skinimalism’. Trending search terms:īeauty: skinimalist on the one hand, bold on the other In fact, Pinterest predicts that kitchen shelves will be the new gallery walls. #shelfies – perfectly curated shelves – have also spiked. Even when doors aren’t available, people will find new ways to create some personal space,” says Pinterest. In 2021, we’ll all learn what a ‘cloffice’ is. “Pinners are getting creative with closed doors. We can also kiss our love for open floor plans goodbye, which is probably a result of more people sharing family homes than usual due to the pandemic. It’s our new understanding of minimalism.
Pinners have been keen on ‘Japandi’ – a mix of Scandianvian and Japanese design influences with sleek lines, neutral colour schemes and calming setups. Pinners will reinvent their bedrooms with bright, colour-drenched lighting for amazingly atmospheric looks,” explains Pinterest. “Neon rooms will get the spotlight treatment – especially from Gen Z. Gen Z led the charge on this one (you’ve seen the neon galaxy ceilings on TikTok), but we have all officially embraced the LED.
Interiors: vibey mood lighting, minimal aesthetics, curated shelves and closed spaces
Scroll down for a snapshot of Pinterest’s 2021 trend predictions and read the full report here.
2021 will be a rebirth, not a reset,” says Mallard. The report for 2021 is a swirl of trends borne out of the introspection, awareness and forced behavioural change thrust upon us in 2020. “That means that we know what’s going to be big in the future, even when it seems really small in the present.” It’s a place to look forwards,” says Pinterest Chief Marketing Office, Andréa Mallard. “More than 400 million people use Pinterest to find tomorrow’s ideas. In fact, eight out of 10 of Pinterest’s predictions for 2020 came true – despite it being the least predictable year in recent history. This is precisely why Pinterest Predicts, the platform’s annual trend forecast, is pretty damn reliable. You’ll usually pin something on Pinterest long before you’re ready to execute the vision.
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